October 3 — October 15, 2024
During Navratri 2024, 14 brands collectively sent 30 email campaigns. The Apparel & Accessories industry was most active with 13 emails (43.3%). Subject lines averaged 32 characters, with 30% using emojis. Brands preferred sending on Thursday. The most common words in subject lines were: off, festive, get, new, jewellery.
MailMuse tracked 30 emails from 14 brands during Navratri 2024 (October 3 to October 15, 2024).
The top brands during Navratri 2024 were: Nicobar (6 emails), Anthropologie (5 emails), Luisaviaroma (2 emails), AJIO (2 emails), Net-A-Porter Rewards (2 emails).
Some top subject lines include: "$20 off our standout MJs." by Rothy'S, and "ENDS TONIGHT! Up to 30% OFF Home + Fashion" by Anthropologie.