June 15 — July 15, 2024
During End of Season Sale (EOSS) 2024, 14 brands collectively sent 97 email campaigns. The General / Department Store industry was most active with 30 emails (30.9%). Subject lines averaged 37 characters, with 6.2% using emojis. Brands preferred sending on Tuesday. The most common words in subject lines were: off, sale, extra, ends, july.
MailMuse tracked 97 emails from 14 brands during End of Season Sale (EOSS) 2024 (June 15 to July 15, 2024).
The top brands during End of Season Sale (EOSS) 2024 were: Calvin Klein (19 emails), Purplle (14 emails), Nicobar (12 emails), Anthropologie (11 emails), Urban Decay (9 emails).
Some top subject lines include: "Up to 50% off proven deeper sleep" by Purplle, and "LAST CALL: Up to 25% off ends tonight." by Mack Weldon.